Monthly archives

Internal Communications is Key Amid This Crisis

News during the past month concerning bank failures, government bailouts, and global stock market lows have been accompanied by talk of troubles at individual companies across multiple industries. The constant barrage of negative news has left a pall over the entire business community.

According to a recent study, 70% of the 514 employed Americans surveyed expect the current situation to have a negative impact on the companies for whom they work, 54% said their company leaders have not discussed the impact of the financial turmoil, and three-quarters said their colleagues are discussing it.

Read more here about what companies are doing to communicate better.

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A Day in the Life of a PR Pro

4:30AM Rise and shine, whether I like it or not. Eat breakfast while taking in the news, because knowing what is going on in the world and community is an essential characteristic for any person involved in public relations in order to get the slightest idea of what the day might bring.

5:30AM Find something with a professional appearance to wear. After all, no person is going to take me seriously if I don’t make an effort to like like I mean business. In the world today it isn’t uncommon for people to make judgements based on appearance.

5:45AM Brave the commute,…

Beat by a box.

I know there has been a post on this previously, but I feel so strongly about it. My firm recently lost a client to a box. Yes, a box took my business. the uber-fantastic, super fun and exciting prinabox.ca.

Here’s a snippet from their website:

“With PR in a Box, we define buzzwords for you and help you realize incredible results in local and even national media outlets. In this package, there are 10 simple Modules that combine to create a comprehensive, effective and simple public relations plan. Each of these Modules is important, but can be purchased separately. They are designed…

How’s your poker face?

Attention: high rollers and poker pros; Vegas, Atlantic City and yes, even Wendover. You have something to be desired. You possess a trait so coveted, that any business man or woman who would implement this trait would almost certainly improve his or her career.

The question is,what professional doesn’t want to improve his or her odds? Go ahead. Make YOUR day, improve YOUR conditions, give YOURSELF the upper hand, after all, you deserve it.

The attribute that the high rollers and poker pros possess that a PR professional needs in order to be successful is a good poker face. An essential objective…

Is the Blogosphere attacking PR?

“PR has really been taking it on the chin in the blogosphere over the past couple of weeks, some of the charges include PR being too controlling and unnecessary.  Especially, if a company has something interesting and wants to launch it. PR may be obsolete, one other prominent blogger suggested. We are too sensitive to criticism as an industry, another chimed in.”

I am shocked at this!  I have never heard/read anyone blasting PR!  Have you?  You can read more about this here.